America Misses its Sports

How much do you think America misses its sports? Numbers just don’t lie. In the past two months the WNBA draft on ESPN was the most watched draft since 2004 averaging 387,000 viewers, that’s up 123%. It’s also up 33 percent from 2011, the last time in aired on ESPN. The draft generated 6.5 million views on the WNBA and NBA social media accounts, with the WNBA Instagram account had accounting for more than 3.8 million views.

The Last Dance documentary averaged 6.1 million viewers the Sunday night it debuted. Last week’s Episodes 3 and 4 averaged 5.9 million viewers.

Fifty-five million Americans watch the NFL draft over the three days it aired on ESPN, ABC, and the NFL Network. Round one on Thursday April 24th peaked at over 19 million viewers.

Granted we’re in the middle of a global pandemic, something we’ve never seen or experienced before and hopefully never will again, these numbers show us just how important sports are to Americans. And these aren’t even live games! Sports provide us with an escape from our day-to-day problems and right now we desperately need an escape and distraction. I think sports are more important than people realize, and America needs them back, when the time is right.

The Refractory Hour

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